Tips, trends, and inspiration to make your event unforgettable
Insights Hub

Tips, trends, and inspiration to make your event unforgettable

Explore playbooks from the PAREZIM EVENTS production floor. Our strategists share what is working now—from immersive brand activations to sustainable operations.

Designing Immersive Brand Activations in 2025
Brand ExperienceInnovationStrategy

Designing Immersive Brand Activations in 2025

Audience expectations have shifted from static booths to multisensory storytelling. Here is how we engineer activations that keep people sharing long after the lights turn off.

Lulit MekonnenHead of Experiential StrategyAug 15, 20256 min read
The Sustainable Event Production Playbook
SustainabilityOperationsLogistics

The Sustainable Event Production Playbook

Sustainability moves from a buzzword to a daily operating system when it is embedded into briefs, vendor rosters, and audience communications.

Abel TarekegnDirector of ProductionJul 2, 20255 min read
Building Hybrid Event Blueprints That Scale
Hybrid EventsTechnologyEngagement

Building Hybrid Event Blueprints That Scale

Hybrid formats still win when the broadcast experience feels as intentional as the in-room journey. Here is our blueprint for delivering both without doubling the workload.

Samson BekeleBroadcast Technical LeadMay 19, 20257 min read